Polaroid is the original home of analog instant photography, making photography equipment and consumer electronics for over 80 years.
Polaroid, the brand that started it all, is a brand that creates beautiful tools to connect people in human and meaningful ways. In a world that is more disconnected than ever.
The company creates beautiful, life-enriching tools to ground you in the here and now. The company’s goal is to help you see everyday moments, freeze them, and relive them in something you can hold in your hand and refer to forever.